MEMPHIS (AP) — FedEx on Friday pledged $25 million over the next five years to be used in sponsorship deals with University of Memphis athletes, a huge boost for the school’s name, image and likeness compensation efforts.
The Memphis-based shipping giant said the program will initially focus on football, men’s and women’s basketball and other women’s sports. The deal was facilitated by Altius Sports Partners, a company that works with dozens of schools on NIL activities.
The deal is for $5 million per year, an especially significant sum for a school that does not play in a wealthy power conference. The Tigers compete in the American Athletic Conference.
“This gives us an opportunity to invest in bright, young athletes in our great hometown of Memphis, strengthening our connection to the next generation of leaders,” FedEx executive vice president and chief marketing officer Brian Phillips said in a statement.
Ukraine, Israel aid bill on track as House pushes toward votes
Xinjiang opens its first museum on Great Wall culture
Innovative greening manifests China's environmental preservation drive
TOWIE's Ella Rae Wise puts on a leggy display in tiny black hotpants with an ab
Apple pulls WhatsApp and Threads from App Store on Beijing's orders
China, Greece sign deal to boost tourism cooperation
Bill Zito has a new title with the Florida Panthers. He's now president of hockey operations
Upcoming Met Gala exhibit aims to be a multi
A man gets 19 years for a downtown St. Louis crash that cost a teen volleyball player her legs
TOWIE's Ella Rae Wise puts on a leggy display in tiny black hotpants with an ab
Beijing Half Marathon champion has medal taken away after other runners slowed down to let him win
Hong Kong loses 10,000 civil servants amid political crackdown — Radio Free Asia